Wednesday, August 5, 2015

How Social Video Helped Cecil the Lion: Jimmy Kimmel Plea Raises Nearly $1M

How Social Video Helped Cecil the Lion: Jimmy Kimmel Plea Raises Nearly $1MJimmy Kimmel's heartfelt reaction to the killing of 'Cecil the Lion' not only went viral on Facebook and YouTube, but uploading the broadcast to both platforms created maximum impact for the topic, and helped raise nearly $1M towards lion welfare.

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