As Match.com celebrates its 20th anniversary on Tuesday, with more than 125 million people joining the site over the years, one thing is clear: Online dating no longer has a stigma.
But for old times' sake, let's recall a quote from a Match.com executive in a 2007 press release about its then-new advertising campaign, which suggests "It Starts With a Look":
"Online dating has evolved to become a very natural way to meet potential mates — everyone knows someone who met on Match.com," the executive said
The tip-toeing nature of this comment may seem hard to believe today, given how common it is to meet a significant other on the Internet, but Match first had to convince us that it wasn't as terrifying as it seemed Read more...
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