![How Expedia Tapped into the Emotional Power of the Travel Video [Case Study] How Expedia Tapped into the Emotional Power of the Travel Video [Case Study]](http://www.reelseo.com/wp-content/uploads/2015/07/expedia-video-marketing-strategy-200x150.jpg)
Video is undoubtedly one of the most effective marketing vehicles for the travel industry. As part of its successful 'Find Yours' campaign, Expedia leveraged both user-generated and professionally-produced video content to communicate the emotional journey that travel can unlock.
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